October 17, 2007
Via The Associated Press
A Spanish-language network aiming to reach Hispanics in the United States launched this week in the Los Angeles area.
V-me, which debuted Monday as a 24-hour digital cable channel available on Time Warner Cable, features a mix of original productions and acquisitions as well as public TV fare adapted for Hispanics.
The network was created in partnership with Los Angeles public TV station KCET, which marked its launch Wednesday with a news conference attended by Mayor Antonio Villaraigosa and executives of the for-profit network.
V-me—pronounced "veh-meh," from the Spanish veme, for "see me"—is carried in top Hispanic TV markets on digital basic cable and nationally on basic satellite. It reaches one-third of all U.S. Hispanic TV households.
The network features educational children's programming as well as lifestyle, current affairs, science, nature, history, music and arts and culture shows and contemporary film and special events.
Source: The Mercury News
